Previous
Next

About us

Iori restaurant has developed a vast network to better serve its customers. 

Iorio
restaurant

What We Do

Best quality business development

Our values are to stay loyal with our customers and provide the best quality business development services possible to our valued customers.

Business enhancing ideas.

The employees here have been trained to treat the customers with the best business enhancing ideas.

Consulting

Your business idea can be brought to life extremely well by consulting us for it.

Previous
Next

Services we offer

Refining of ideas:Although your ideas are extremely creative and hold potential, they still might need some refining and we can help you with that. 

New ideas

New ideas: It is okay if you think you are lacking new ideas for a potential business startup, we are here to help you out and design a perfect well running business for you from scratch.

Online market and e-commerce

Online market and e-commerce: We believe that the online market is an extremely potential market for business start ups as well as well performing businesses because of the changing trends around the globe. Therefore, we can help you move online and develop ecommerce solutions.

Our Magazine

5 Trends That Will Shape The Future Of The Restaurant Industry

In a rapidly evolving industry like restaurants, it’s important to stay on top of the latest trends so you can stay ahead of the competition. Here are 5 trends that are shaping the future of the restaurant industry. 

1. Mobile and Online Ordering 

With more and more people doing everything from their phones, it’s no surprise that mobile and online ordering is becoming increasingly popular in the restaurant industry. customers can now order their food from their favorite restaurants without ever having to step foot inside the establishment. This trend is only going to continue to grow in popularity as we move into the future. 

2. Delivery and Takeout Options 

The rise of mobile and online ordering has also led to an increased demand for delivery and takeout options. Restaurants that don’t offer these options are going to be at a disadvantage because customers want the convenience of being able to enjoy their favorite foods without having to go out to eat. 

3. Increased Focus On Healthy Eating 

Another trend that is shaping the future of restaurants is an increased focus on healthy eating. With so many people now conscious of what they’re putting into their bodies, there is a growing demand for healthier food options when dining out. Restaurants that can offer menu items that are both healthy and delicious are going to be in high demand in the years to come. 

4. Flexible Dining Experiences 

Gone are the days when going out to eat meant sitting down at a table and enjoying a meal from start to finish. These days, people want more flexible dining experiences that allow them to customize their meal or even just grab something quick and easy to eat on the go. This trend is being driven by our busy lifestyles and the need for convenience. 

5. Technology In The Kitchen 

Finally, another trend that is shaping the future of restaurants is the increasing use of technology in commercial kitchens. From automated order taking systems to computerized cookware, restaurants are using technology more than ever before to increase efficiency and improve the customer experience . This trend is only going to continue as technology continues to evolve . These are just a few of the many trends that are shaping the future of restaurants . As diners’ tastes change and technology advances, it’s important for restaurants to stay ahead of the curve .Those that don’t may find themselves struggling to keep up .

The Best Low-Cost Ideas For Restaurant Menu Items

Are you looking to add some new items to your restaurant menu, but worried about the cost? Don’t worry, there are plenty of options for delicious and affordable dishes that will tantalize your customers’ taste buds without breaking the bank. Here are five great ideas to get you started.

1. Change Up Your Pasta Dishes

A simple change in the shape of your pasta can make a big impact on your menu. For example, instead of serving penne alla vodka, try offering rigatoni with a vodka sauce. The rigatoni will cost you less than the penne, and your customers will love the change of pace.

2. Offer A “Build Your Own” Option 

Customers love feeling like they’re in control, so give them the power to create their own perfect dish by offering a “build your own” option. For example, let them choose between grilled chicken or shrimp as their protein, then let them pick their favorite vegetables and sauce. Not only will this save you money on ingredients, but it will also give your customers a unique dining experience they won’t soon forget.

3. Get Creative With Sides

 Sides are often an afterthought when it comes to menu planning, but they don’t have to be! Instead of just offering boring old steamed vegetables, try roasting them with herbs and spices for extra flavor. Or, offer a side of roasted potatoes instead of mashed potatoes – they’ll be just as delicious and cost you less.

4. Think Outside The Entree

When it comes to creating new menu items, don’t feel like you’re limited to traditional entrees. Think outside the box and get creative! For example, offer handheld pies or sliders as an appetizer or main course. Your customers will love the variety, and you’ll love the savings.

5. Use Seasonal Produce

Seasonal produce is not only fresher and more affordable than out-of-season fruits and vegetables, but it’s also more likely to be local (and therefore better for the environment). Highlights from this season’s produce include kale, Brussels sprouts, cabbage, carrots, oranges, grapefruit and pears. Incorporate these into your dishes and watch your menu (and your profits) blossom!

If you’re looking to add some new items to your restaurant menu but worried about the cost, don’t despair – there are plenty of delicious and affordable dishes that will tantalize your customers’ taste buds without breaking the bank. By getting creative with pastas, sides and main courses, incorporating seasonal produce and giving customers the power to build their own perfect dish, you can create a mouth-watering menu that won’t bust your budget. Bon appetit!

What Restaurants Can Do To Attract More Customers

There’s no question that restaurants are in a tough spot when it comes to attracting customers. With so many choices available, diners can be picky about where they spend their money. However, there are a few things that restaurants can do to make themselves more appealing and draw in more customers.

 Check out the list below for some ideas!

1. Get Creative With The Menu

Over the past few years, there has been a trend in the restaurant industry towards more creative and unique menus. This is likely in response to the growing popularity of cooking shows and celebrity chefs, as well as the increasing willingness of diners to try new things. 

While some restaurateurs may be hesitant to stray from traditional dishes, there are many potential benefits to doing so. A more creative menu can help to attract new customers and differentiate a restaurant from its competitors. 

It can also lead to increased revenue, as diners are often willing to pay more for dishes that are perceived as being more innovative or luxurious. Of course, creating a successful new dish is not always easy, and there is always the risk that it will not be well-received by diners. 

However, when done correctly, a creative menu can be a powerful tool for attracting new business.

2. Offer A Wide Variety Of Food Options

Restaurants that offer a wide variety of food options are more likely to attract customers than those with limited menus. Diners want to be able to find something to suit their individual tastes, and they are often willing to pay more for a meal that gives them multiple choices.

 In addition, offering a variety of food options allows restaurants to appeal to diners with different dietary needs and restrictions. By offering both vegetarian and meat-based dishes, for example, restaurants can attract a wider range of customers. 

Ultimately, a restaurant’s ability to attract customers is determined by its ability to provide the right mix of food choices. Those that are able to offer a wide variety of options are more likely to succeed in the competitive world of the restaurant industry.

3. Have An Inviting Atmosphere

Restaurants can do a lot to create an inviting atmosphere that will attract more customers. Something as simple as good lighting can make a big difference. Customers want to be able to see what they’re eating, and bright, well-lit spaces are more inviting than dim, dingy ones. 

Décor is also important. A restaurant should have a look and feel that fits with its overall concept. If it’s a casual place, it shouldn’t be too fussy. If it’s upscale, it should have an elegant design.

 Paying attention to the little details can go a long way in making a space more inviting. Everything from the color scheme to the table settings should contribute to the overall atmosphere. Creating an inviting space is vital for any restaurant that wants to attract more customers.

4. Keep Prices Reasonable

In these challenging economic times, restaurants need to do everything they can to attract customers and keep them coming back. One of the most important things they can do is to keep prices reasonable. When people are watching their budgets closely, they are less likely to dine out as often. 

They are also more likely to choose cheaper options when they do go out to eat. By keeping prices reasonable, restaurants can encourage people to visit more often and spend more money. In addition, reasonable prices can help to build goodwill and create repeat customers. People are more likely to recommend a restaurant to others if they feel they are getting good value for their money. 

Therefore, keeping prices reasonable is an important way for restaurants to attract and retain customers.

5. Train Employees To Be Welcoming And Helpful

Restaurants can do a lot to attract more customers, but one of the most important things they can do is train their employees to be welcoming and helpful. First impressions are everything, and if customers don’t feel welcome from the moment they step through the door, they’re unlikely to come back. 

Employees should be trained to greet customers warmly and make them feel at home. They should also be knowledgeable about the menu and able to answer any questions guests may have. In addition, employees should be attentive and quick to respond to any needs or concerns guests may have. 

By making sure their employees are providing a positive experience, restaurants can make a lasting impression on potential customers and encourage them to come back again and again.

Restaurants need to find ways to attract customers, and using the tips we have talked about in this article, they can start doing just that. Some of these methods may be more effective than others, but it’s important for restaurants to try different tactics in order to see what works best for them. 

Keep in mind that attracting new customers is an ongoing process, so don’t stop trying once you see a slight increase in foot traffic – continue implementing these ideas and tweaking them until you achieve the results you are looking for. 

Have you tried any of these methods to bring in more business? Let us know how it went!

5 Restaurant Marketing Strategies That Actually Work

There are a lot of restaurant marketing strategies out there. And, unfortunately, many of them don’t actually work. In this blog post, we’ll cover five restaurant marketing strategies that actually work and will help you attract more diners to your establishment. So, without further ado, let’s get started! 

Interested in learning about some effective marketing strategies for your restaurant? Read on! This blog post will cover five tactics that have proven successful for other businesses in the industry. Want to learn more? Keep reading!

1. Create A Social Media Profile And Populate It Regularly

It’s important to remember that social media is a tool to be used for marketing, but it’s also a great way to connect with potential customers and create a connection with the people who you want to reach. A social media profile should be created for each of the main platforms, such as Facebook, Twitter, LinkedIn, and Instagram. 

The profile should be filled out completely, including a profile photo and cover photo that represent the brand. Once the profile is created, it’s important to populate it regularly with content that is fresh, engaging, and relevant to the audience. 

By providing valuable content, the social media profile will become a valuable resource for potential customers.

2. Develop A Strong Branding Strategy 

Your brand is more than just your logo. It’s the promise you make to your customers about who you are and what they can expect from you. So, how do you develop a strong branding strategy? 

There are a few key things to keep in mind. First, stay true to your brand promise. This means being consistent in everything you do, from the way you answer the phone to the way you package your products. Second, make sure your branding is visible and easy to understand. Use simple language and visuals that clearly communicate what your brand is all about. Finally, be memorable. Stand out from the crowd and make sure people remember your brand long after they’ve made a purchase.

Follow these tips and you’ll be well on your way to developing a strong branding strategy that will help your business succeed for years to come.

3. Offer Discounts And Specials To Attract New Customers

Everyone loves a good deal, and businesses know this. In order to attract new customers, many businesses will offer discounts and specials. This is a great marketing strategy, as it provides an incentive for people to try out a new product or service. However, discounts and specials can also be a great way to show appreciation for loyal customers. 

By offering periodic deals, businesses can show their customers that they are valued and appreciated. As a result, customers are more likely to remain loyal to a business that shows them some love. 

So, the next time you’re considering trying out a new business, be sure to ask about any discounts or specials that may be available. You just might find yourself pleasantly surprised. 

4. Invest In Quality Photography And Video Footage 

There’s no doubt that high-quality photography and video footage can make a big difference in the way your business is perceived. Professional photos and videos can help you stand out from the competition, and they can also be used to create a more polished and professional image for your brand. 

Of course, investing in quality photography and video footage can be costly. But if you’re serious about promoting your business, it’s worth the investment. After all, quality photos and videos will pay off in terms of improved customer engagement, higher conversion rates, and increased sales.

 So if you’re ready to take your business to the next level, invest in quality photography and video footage today.

5. Use Customer Feedback To Improve Your Business

If you’re not using customer feedback to improve your business, you’re missing out on a valuable opportunity. Customer feedback can help you identify areas where your business could be doing better. 

It can also give you insights into what your customers really want and need. Collecting customer feedback doesn’t have to be complicated or time-consuming. There are a number of simple ways to do it, such as conducting surveys or sending out questionnaires. 

You can also collect feedback informally, by talking to your customers and paying attention to their comments and suggestions. Incorporating customer feedback into your business decisions is a smart way to improve your chances of success. 

It can help you avoid making costly mistakes, and it can keep you from missing out on opportunities to grow your business. So if you’re not already using customer feedback to guide your business decisions, now is the time to start.

If you are looking for some creative ideas to market your restaurant, then these five strategies should give you a good starting point. Keep in mind that it’s important to tailor your marketing efforts to your specific customer base and what will resonate with them.

 And don’t be afraid to experiment – trying new things is the only way to figure out what works best for your business. What restaurant marketing strategy will you try first?

Things To Keep In Mind Before Opening An Eatery

Opening up an eatery can seem like a very tempting proposition. After all, who doesn’t love food? However, there are a lot of things to keep in mind before taking the plunge into the world of restaurateurs. Opening a new eatery can be an exciting venture, but also fraught with potential pitfalls.

Here are just a few of them.

1. Location, Location, Location

Before opening an eatery, it is important to keep location in mind. A popular saying in the restaurant industry is “location, location, location.” This is because where a restaurant is situated can be just as important as the food served or the décor. When choosing a location for a new restaurant, there are several factors to consider. 

First, the area should have a high foot traffic. This means that there are potential customers passing by who could pop in for a meal or snack.

Second, the location should be easily accessible and visible from the street. This will make it more likely that people will notice and come to your restaurant. 

Third, the space should be large enough to accommodate your needs. If you are planning on serving large crowds, you will need a larger space than if you are only catering to smaller groups. 

Taking all of these factors into account will help you choose the best location for your new eatery.

2. What Type Of Eatery Do You Want To Open – Fast Casual Or Fine Dining?

Before you open an eatery, it’s important to decide what type of restaurant you want to open. Do you want to open a fast food place, a casual dining spot, or a fine dining establishment? Each type of eatery has its own unique set of challenges and opportunities. 

For example, a fast food restaurant will require less start-up capital than a fine dining establishment, but it will also have lower profit margins. Conversely, a fine dining restaurant may require more start-up capital, but it will also have higher profit margins. 

Ultimately, the decision of what type of eatery to open is a personal one that depends on your budget, your goals, and your vision for the business.

3. Who Is Your Target Audience?

Before opening an eatery, it is important to think about who your target audience is. This will help you determine the type of food you serve, the atmosphere of your restaurant, and even your marketing strategy. For example, if you are targeting young families, you will want to offer a variety of healthy options and a relaxed setting.

 On the other hand, if you are targeting young professionals, you may want to focus on more upscale dishes and a more formal atmosphere. By understanding who your target audience is, you can tailor every aspect of your business to appeal to them, resulting in a successful launch.

4. How Much Can You Afford To Spend On Startup Costs And Monthly Expenses?

Before you open your own eatery, it’s important to think about how much you can realistically afford to spend on startup costs and monthly expenses. To get an accurate picture of your financial situation, sit down with a pen and paper (or a computer and a spreadsheet) and list out all of your anticipated expenses. 

This should include everything from the cost of leasing a space to the price of outfitting your kitchen with commercial-grade appliances. Once you have a good understanding of your costs, start researching funding options and create a budget. Keep in mind that most businesses take at least six months to turn a profit, so make sure you have enough money saved up to cover your expenses during that time. 

By taking these precautions, you can ensure that your new eatery has a strong chance of success.

5. Do Your Research And Get Creative With Your Marketing Plans

There are many things to keep in mind before opening an eatery. One of the most important is doing your research and getting creative with your marketing plans. Not every restaurant will be a success, and competition is fierce. 

You need to make sure you have a niche market and a loyal following before you open your doors. To do this, start by doing some research. Find out what other restaurants are in the area and what they’re doing well. Then, get creative with your marketing plans. 

Use social media, word-of-mouth, and any other channels you can think of to get the word out about your new eatery. With a little bit of planning and some creativity, you can set your restaurant up for success.

There is a lot of hard work that goes into opening an eatery and it’s not as glamorous as it seems. 

How To Ensure 100% Customer Satisfaction In Your Restaurant Business

Are you a restaurant owner who is looking for ways to ensure customer satisfaction? Look no further, because this blog post is just for you! In today’s post, we will be discussing some tips that you can use to ensure that your customers are happy with the service and food that they receive.

This is especially true in the restaurant industry, where competition is fierce and one bad review can mean the difference of success and failure. That’s why it’s so important to make sure that you’re doing everything possible to keep your customers satisfied. So without further ado, let’s get started! 

  1. Train Your Staff Properly

This includes everything from teaching them the menu inside out to making sure they can upsell items and handle customer queries efficiently. Their friendly behavior and demeanour will also play a big role in customer satisfaction so make sure they are well-versed in the art of customer service! 

Your front of house staff are the face of your business so it’s important that they’re friendly, helpful and professional at all times. Train them well and make sure they understand the importance of providing excellent customer service

2.  Pay attention to detail

 In the restaurant business, providing 100% customer satisfaction is key. And paying attention to even the smallest of details can make all the difference. For example, making sure that each table is properly set with clean silverware and napkins. Or that menus are free of stains and smudges. Taking the time to chat with guests and get to know them a bit. Remembering their names and what they ordered on previous visits.

 All of these little things can add up to create a memorable dining experience that keeps customers coming back. Of course, it’s also important to provide great food and service with a smile. But it’s the little things that can often make the biggest difference in creating a truly amazing customer experience. 

3. Get feedback

No restaurant owner wants to hear that a patron didn’t enjoy their meal, but feedback is essential to ensuring that 100% customer service is being provided. By definition, customer service is making sure that the needs and expectations of the customer are being met. In order to do this effectively, restaurant owners need to be aware of any areas where they may be falling short. 

Feedback from customers can be instrumental in identifying these areas and making the necessary changes. Of course, not all feedback will be negative. Customers who have a great experience will also be more likely to provide positive feedback, which can help to attract new business. In today’s competitive market, it’s clear that customer feedback is essential to maintaining a successful restaurant.

4. Offer something unique

Whether it’s a bespoke menu, an interesting wine list or even just impeccable service, offering something that set your restaurant apart from the competition will definitely make customers happy. Get their feedback  on it and act accordingly.This will make customers feel like they are valued and will definitely make them happy! 

Get to know them by name, ask about their day , their family… anything that will make them feel special. Customers love feeling like they are getting a good deal. Whether it’s a loyalty card or  special offers, make sure you let them know about it

5. Always aim to exceed expectations

Make sure you’re using fresh, high-quality ingredients and that your dishes are cooked to perfection. If a customer has had a good experience, they will definitely be back. But if you go above and beyond to make their dining experience extra special, they are likely to tell all their friends and family about it too- which is a positive point for you!

By following these tips, you can be sure to maintain a high level of customer satisfaction in your restaurant business!

5 Hospitality Tips For Hotel Management

When it comes to hospitality, there are a few things that hotel management must always keep in mind. In order to make sure that guests have a positive experience, it is important to provide excellent customer service and create a welcoming environment. By following these tips, you can help ensure that your guests enjoy their stay and will return in the future.

1. Check-in

When a guest checks in, it is important to greet them with a smile and welcome them to the hotel. The front desk staff should be friendly and courteous while checking in the guests. It is also important to inform the guest about all the amenities that are available at the hotel such as restaurants, bars, laundry services, room service, etc.

2. Cleanliness

The cleanliness of a hotel plays an important role in attracting guests to stay at the hotel again. Guests prefer hotels that are hygienic and clean throughout. The rooms should be cleaned regularly and maintained well. The staff should be vigilant while cleaning the rooms so that they do not miss out on any areas or corners of the room.

3. Service

Good hospitality service is one that makes you feel comfortable and relaxed during your stay at a hotel. A good hospitality service includes providing information about places of interest around the city or within walking distance from the hotel, arranging taxi services for sightseeing, etc.

It is also important to keep your guests informed about any changes in their reservations like dates of arrival and departure, room change, etc. This will help your guests plan ahead accordingly without having to call you all day long for clarifications on their reservations or itinerary changes. 

It is also important to provide information about travel advisories issued by local authorities such as traffic restrictions due to road construction or accidents etc. This will help your guests plan their trip accordingly without having to get stuck in traffic on account of these restrictions or delays caused by these accidents etc.

You can also offer suggestions for alternate routes for traveling if there are any roadblocks or restrictions due to construction work being carried out near your hotel premises. This way you can ensure that your guests reach their destination safely without getting stuck in traffic jams or incurring additional expenses on account of travel delays caused by roadblocks and other obstructions en route.

4. Room Service

Room service is an important aspect of hospitality services that most guests look forward to. It is the responsibility of the staff at the front desk to inform the guest about all the amenities that are available at the hotel including the room service menu and charges for these items. 

The guest should be informed about any additional charges if they order food or beverages other than what is included in their meal plan while staying at a hotel. Guests should also be informed about any restrictions on ordering food or beverages from room service during certain hours of day or night like during late evening hours when they might not be able to get up to get their own meals etc.

The staff should also be trained properly so that they can provide accurate estimates regarding the time required for delivery of food and drinks ordered through room service. They should be able to provide information regarding local restaurants and places where guests can eat outside without having to go out of their rooms. 

This way, you can ensure that your guests do not have to spend extra money on ordering food from outside due to the lack of proper room service facilities within your hotel premises.

5. Security

Security is another important aspect that must not be overlooked in a hotel management system. The security staff must carry out regular checks on all entry points into hotel premises including main doors, side entrances, staircases, etc.

They must also check fire alarms regularly and take necessary steps in case there is a fire alarm or emergency situation since this could affect the safety of your guests. They must also keep an eye on all areas inside the hotel premises especially those frequented by children such as swimming pools, play areas, etc. 

This way you can ensure that your guests do not have issues with safety while staying at your hotels.

Hospitality Tips for Hotel Management can be summed up in one word- courtesy. Courtesy should be the cornerstone of your customer service program and it should be evident in every interaction with a guest, from the time they make their reservation until they check out.

5 Tips To Keep Your Restaurant Kitchen Clean

Keeping your restaurant kitchen clean is a critical part of running a successful business. Not only is it important for the safety of your staff and customers, but it also helps to maintain a sanitary environment and prevent food contamination. In this blog post, we will provide some tips on how to keep your restaurant kitchen clean. We will also discuss some common areas that tend to get dirty and how best to clean them. So, if you are looking for ways to improve your kitchen hygiene, read on!

1. Clean As You Go

It’s a good idea to keep your kitchen clean by cleaning up spills and messes immediately. This will help prevent the accumulation of dirt and grime, which can lead to more difficult cleaning later on.

Make sure that all food debris is cleaned up immediately after cooking. This includes wiping down counters, cleaning stovetops and ovens, and sweeping or mopping the floors. Clean frequently used areas first (like work tables) and then move on to less-used areas (like back storage rooms)

2. Clean After Service

In addition to keeping your kitchen clean during service, it’s also important to keep it clean before the next shift arrives. If you don’t have enough time to do a deep clean before the start of the next shift, at least make sure that all dishes are washed and put away, food is stored properly in designated areas, and floors are swept or mopped before new employees arrive.

It might seem like a lot of work, but cleaning your restaurant’s kitchen at least once a week will help keep it clean and safe for customers! This is especially important if you have a busy restaurant that gets lots of foot traffic!

If your kitchen is constantly busy and things are getting messy quickly, you’ll need to clean more often than if it’s slower and relatively clean. You will also want to consider what kind of food you’re serving. If you’re preparing fresh food that doesn’t sit out for long, you won’t need to clean as often as if you’re serving pre-made or processed foods that can sit out for a while. 

3. Properly Store Food

Don’t store food in open containers or on dirty surfaces. This can attract pests and bacteria that could contaminate other foods if not properly cleaned off first. Make sure that food is stored in sealed containers with lids so that rodents can’t get into them either!

Also make sure that all food is properly covered and labeled. This will help to prevent cross-contamination and keep your food fresh. Secondly, you’ll want to store all food at the correct temperature. This means that hot foods should be kept hot and cold foods should be kept cold.

4. Avoid Using Harsh Chemicals

Use a disinfectant to clean all surfaces regularly, especially before and after cooking. Be sure to follow the manufacturer’s instructions when using disinfectants, as they can be harmful if not used properly.

Although don’t use harsh chemicals for cleaning surfaces or equipment unless necessary! They can leave behind harmful residues that are bad for your customers! Instead, try using natural cleaners like vinegar or baking soda when possible!

5. Clean Your Kitchen Equipment Regularly

Make sure to clean your cooking and food preparation equipment regularly, as well as the surfaces that you store food on. This will help prevent bacteria from building up and spreading throughout your kitchen!

Cleaning kitchen equipment is necessary to keep your restaurant kitchen clean. Depending on the type of equipment, frequency of use, and food preparation method, cleaning may need to be done daily, weekly, or monthly. 

Some restaurants have a dishwashing machine that cleans all utensils and surfaces after each use. However, this is not always the case, so it is important to know how to properly clean your kitchen equipment.

It’s also a good idea to make sure you have enough employees on staff to clean the kitchen after service. If you don’t have enough time, consider hiring a professional cleaning company to help you out!

5 Ethical Things Every Restaurant Business Must Practice

When we think about ethics in the business world, what typically comes to mind are the big stuff – like financial scams, insider trading, and other white-collar crimes. But what about the everyday ethical decisions that restaurant owners and employees make? There are a lot of things that go on behind the scenes in a restaurant, from food preparation to customer service, and it’s important for everyone involved to behave ethically at all times. In this post, we’ll talk about some of the most important ethical practices that every restaurant should follow. Stay tuned!

1. Hire Only The Best And Brightest

Restaurants are a tough business. It is not enough to just hire someone who has the experience, you must also hire people who have the right work ethic and attitude. Hiring employees that have the right attitude is especially important when it comes to your kitchen staff. Your kitchen staff will be working in a hot, fast-paced environment and must be able to remain calm under pressure. 

2. Offer Great Benefits

The best way to attract and retain quality employees is to offer them great benefits. Aside from offering full health insurance, you should also consider offering other perks like paid vacations, dental and vision coverage, life insurance, and more. By offering your employees these types of benefits you are showing them that they are an important part of your team and that you value them as individuals.

3. Pay A Fair Wage

A lot of people think that paying their workers a fair wage means paying them minimum wage or slightly above minimum wage. This is not the case at all! A fair wage is one that pays your employees enough money so that they can live comfortably without having to work two jobs simultaneously just to pay their bills each month. 

If you don’t pay your employees enough money, they will quit and find another job where they can make more money for the same amount of work.

4. Be Honest With Your Customers About Everything

If there are any problems with food or service then you need to address those problems directly with the customer instead of trying to cover it up or act like nothing happened at all. You need to be upfront about everything so that customers know exactly what they’re getting into before they even walk into your restaurant in the first place.

Having a good reputation is one of the most important things you can do if you want to be successful in the restaurant business. By having a good reputation, customers will continue to come back to your restaurant time and time again. You should also make sure that all of your employees are well-trained and know what they’re doing so that customer service is always at an all-time high.

5. Don’t Be A Jerk To Your Customers

There are many restaurants out there that have a reputation for being rude or unprofessional to their customers. This is not good for business because it will turn off potential customers and may even cause current customers to go elsewhere. If you want your restaurant to succeed then you need to keep an eye on how your employees treat the people who walk through the door of your restaurant each day.

As a restaurant owner, you need to set an example of how your employees should treat the customers. If you act like a jerk then they will do the same thing. Instead, be friendly, polite, and courteous to each and every customer that walks through your door. A little bit of effort on your part can go a long way when it comes to building relationships with your customers which will ultimately lead to more business for you.

We hope that by now you have a better understanding of the ethical things your restaurant should be doing. While it may seem like there are many rules to follow, they are in place for the safety and well-being of both your customers and employees. Stay vigilant and always put ethics first to create a successful and sustainable business.

What Are The Best Restaurant Technologies For Increasing Profits?

Technology has come a long way in the restaurant industry. From online ordering to table-side service, there are now several technologies available to help restaurateurs increase profits.  It’s important for restaurant owners to keep up with the  newest restaurant technologies which can help them up their game and make the entire experience more enjoyable for guests.

However, which of these technologies are best equipped to do so? We have identified a few that we think will help restaurateurs during the next year.

1.  Restaurant Scheduling Software

Restaurant scheduling software is a great tool for managing staff and reducing costs.  Scheduling software allows users to input the number of employees they have, when each is available, and how much time each can work. The scheduling software will then fill in open shifts with the qualified employee who has the most availability during that shift.

This means less wasted labor hours at times when your restaurant isn’t busy while maximizing staffing hours during busier times. Restaurant scheduling software may also allow employees to request certain days off or swap shifts with other employees. This maximizes flexibility while keeping staff happy.

2.  Restaurant POS Systems

A restaurant point-of-sale system allows managers to track sales more closely, ultimately helping restaurateurs increase profits by making analysis reports that help increase menu prices when necessary.

When restaurateurs have the right POS system, they can analyze reports that tell them when certain items are selling well or not at all, then raise or lower prices accordingly. They also give restaurateurs the ability to quickly track employee performance by letting them know what tables employees are serving and how quickly they’re being served. When management can keep better tabs on which staff members are performing well and which need more help, it’s much easier for managers to make staffing decisions that maximize profit potential.

3.  Marketing Automation Software

Restaurant marketing automation software helps automate social media posts, email campaigns, and website features so owners can avoid spending countless hours in front of a computer screen creating content that might not convert leads. Software like this can create a restaurant website with real-time analytics capabilities, so owners can see how many visitors are viewing different pages on the site and which sources send the most traffic to the restaurant’s website.

4.  Restaurant Management Software

With today’s technology, owners can track every aspect of their business from a smartphone or tablet. From accounting and scheduling to inventory management and staff communication, restaurant management software helps managers manage all those critical business processes without hassling staff members with endless emails asking them to update information in various systems. The best part? Restaurant management software often includes an online portal that lets employees access these systems from home or anywhere else they have an internet connection. This makes everything more efficient for everyone and reduces the time it takes to get things done.

5. Inventory Management Software

There is a reason that the restaurant industry is among the earliest adopters of automated point-of-sale systems—they have been using POS software to manage inventory and process orders from their kitchen for decades. But now, there are many other options available.

Inventory management software helps restaurateurs purchase, track, plan and pay for all their goods as efficiently as possible. With these tools, restaurateurs can better forecast demand and avoid stock outs by placing orders at the right time. Plus, they can reduce overhead costs associated with understocking or overstocking food products. And if something does run out unexpectedly—because it happens—inventory management software lets managers quickly restock items without requiring a manual reorder process that could slow down the work.

6. Food Costing Software

Although people like to say “you can’t control what you don’t measure,” restaurateurs often only monitor the top line of their business—revenue. But by focusing on revenue alone, they’re neglecting a key driver of profitability: food cost. In fact, many restaurant owners and managers have no idea how much money they’re actually spending to serve their customers each day. And they don’t know how to correctly price their items.

Food costing software helps restaurateurs manage their food costs. It provides accurate information about the cost of each menu item, when it’s spoiled, and how much labor goes into each plate. With this data readily available, owners can reduce waste by ordering only what they need; adjust prices to reflect actual costs (and increase profit margins); and monitor total profitability at specific times—like during lunch or happy hour.

With the advancement in technology, owners have accurate tools to increase profits. Modern technologies can provide faster, more accurate service while providing customers all the information they need while inside the establishment.

6 Tips To Improve The Customer Service Of Your Restaurant

The importance of prioritizing customer experience cannot be understated. A good restaurant isn’t just about thevvvvvv food or dishes served; it’s also important to keep your customers happy by providing them with a memorable dining-out moment every time they come in contact. If you want to keep your customers happy and turn them into repeat visitors, prioritize customer service. Create a fun night out for patrons by prioritizing their needs while they’re with you- from food quality (of course!) but also ambiance & decorum of courses too – so that when people leave they have this great memory attached which will make it more likely than ever before someone returns in future visits because “you were worth every penny”.

Providing great customer service can be difficult, especially if you’re not sure what to do. So we’ve put together this guide on how to improve the customer service in your restaurant and increase your profits!

1. Keep A Happy Team

Invest in your employees’ happiness and they will be more likely to have positive interactions with customers. Satisfied staff members typically leave higher tips, stay with the business long term as well as have a better outlook on life in general.  Happiness is contagious, so when you invest in your team’s happiness by making them satisfied with the work environment and their paychecks then they will be more likely to have positive customer interactions. The best part? Your guests can’t help but get infected too!

2. Ensure Benefits Are Great!

Provide your staff with great incentives like free meals, discounts on stock, or even company trips if you want them to stick around for longer. If people enjoy working at your restaurant they’re more likely to deliver amazing customer service within it. Make sure every employee is made to feel that they’re part of one big family or else customers may get put off by rude service staff.

3. Offer Online Ordering and Reservations

You can put yourself ahead of the competition by offering your customers online ordering and reservations. e-Commerce is the way of tomorrow and it will be a key part of your restaurant’s success. When you enable guests to order online, they can save time by not having made reservations or waiting on hold with customer service; besides this convenience factor that offers them more flexibility when planning their meals at home! Make sure that you research different software platforms so you know what is right for your restaurant.

4. Make Your Interior Attractive

Patrons are more likely to revisit a restaurant with catchy decor and ambiance. If you want your business to stand out from the rest, take advantage of digital printing services in Mississauga and make it happen! Whether through attractive prints or amazing wall murals, your place will start conversations and become a point of interest within your community. Keep in mind that people come for the food but they keep returning due to great customer service; remember to prioritize both when designing your interior.

5. Invest In Staff Training

You can never over-emphasize the importance of proper staff training. Make sure that all your employees know what makes their customers tick and how important it is that they receive an exceptional dining experience every single time. You can organize monthly workshops for your employees regarding how to better interact with customers, and make sure your new staff goes through customer service training.

6. Maintain The Quality Of Your Food

The customer experience starts from the moment they enter your restaurant, and to continue that experience through, meal after meal, you need to ensure the quality of your service doesn’t waiver. That’s why all your employees must be well-acquainted with your menu and provide great service overall. Happy customers come back a second time because they were impressed by what they ate during their first visit; make sure everything is perfect before sending them out the door.

When you choose to operate a restaurant, the customer is king. They have every right and expectation that their visit will be greeted with friendly service- or they’ll go elsewhere! The benefits of having happy customers are undeniable; not only do these people talk about how much better things were at our establishment (which can publicize good word-of-mouth marketing) but also because most return visitors bring friends who may want steak too…and then there are always new folks walking through those doors looking for what makes them tick as well. So make sure you follow these tips to improve your customer service and drive your restaurant towards success!

10 Restaurant Management Tips Every Manager Should Know

The restaurant business has much deeper roots than simply providing tasty foods and exceptional customer experiences. Managing a restaurant requires tackling numerous tasks, continuously meeting customer demands, and smoothly running a fast-paced business. There’s a lot we don’t see on the surface, such as coordinating the operations, controlling costs, financial reporting, troubleshooting, recruiting and training supply chain management, monitoring quality, ensuring compliance and maintaining safety and health regulations, and more.

There’s a lot at play if you want to manage your restaurant effectively, and we’ve got just the tips to keep your restaurant business running smoothly. Here are some worthwhile restaurant management tips that encourage out of the box thinking, and propose innovative solutions to age-old problems:

1.  Create an Experience

People tend to dine out or order takeaway because of the experience. While the quality and presentation of the food matter, they too are just components of the overall experience. Standardize an experience, make sure all orders are prepared within the stated time, with fresh ingredients, and are presented accordingly. Observe touchpoints from start to finish and then standardize them to create the ultimate experience.

2.  Offer Fewer Items on The Menu with Superior Quality

Offering multiple edible options that are not exceptional in taste or quality does more harm to your restaurant business than good. Instead, focus more on reducing your menu items and emphasize more or taste and quality. Less saves you money, and also gives you more control over your supplies, reduces waste, and makes it easier to train new staff.

3.  Be Dedicated All Day and Every Day

Any business that meddles with fresh ingredients can’t afford to slack off. Similarly, in the restaurant business, you need to monitor and evaluate everything, every single day. While it might sound taxing, the help of software and system makes it a lot easy. For the rest of the tasks, such as supply management, and food testing – train your employees to prioritize results.

4.  Be The Social Restaurant

The only thing better than taking reservations on the phone is taking them online. Social media can do wonders for a restaurant business, but you need to think beyond the traditional touchpoints. Social media is no longer just about advertising or responding, it’s about building a presence. Set up your social in a way that people can inquire about dietary restrictions, customize tables, make reservations, and more.

5.  Focus on a Unique Selling Point (USP)

It’s better to have a speciality in the restaurant business that makes you stand out from your competitors. It could be your brand image, of serving safe and healthy food, your presence on social media, your value for money deals, your chef’s special, or something else entirely. Find out what are your strong points and work on making them your restaurant’s unique selling proposition.

6.  Promote Your Restaurant’s Mission

A restaurant isn’t made in a day, it’s the result of a motive, investment, and a mission statement that brings it into existence. As a part of the management, you need to install a system that is constantly governed by those initial values. Teach the employees of your restaurant’s mission, make them feel part of something bigger, and let that mission be consistent with how you operate daily.

7.  Be the Organized Restaurant

Customers’ talk and feedback travel fast, any comments about incorrect orders, lack of arrangements, or training will be quick to travel. Create a proper checklist to promote responsibility and stay organized for waiters and chefs alike. This can include hygiene steps before cooking or after closing time, or greeting customers and serving food. Never assume your staff already knows, remind them daily with an automated checklist, and review it periodically.

8.  Standardize Your Hiring and Onboarding Process

Finding the right talent and making them a part of your business is quite a time-consuming process and one that isn’t to be taken lightly. Instead of hiring whoever fits the bare-minimum requirements, create a criterion that ensures that people right for the job will get the job. Offering competitive wages has always been a standard, and it’s time the criteria of the talent pool, hiring and onboarding become standardized too.

9.  Plan for Profitability

There’s nothing wrong with maximizing your profit margins where possible. If your reviews and customers aren’t showing progress, it’s time to rethink your strategy. Take customer data into consideration and actual costs, find patterns that don’t provide a return on your investment, and perform this analysis monthly rather than annually. Cut unnecessary costs, and automate where possible.

10.  Constantly Revisit the Basics

A common problem with the restaurant business is that they’re too quick to focus on growth over sustainability. Don’t fall into the trap that has led many restaurants to their demise. Constantly revisit your core operations, fundamental decisions, and touchpoints with your customers. Find ways to improve, and remove hurdles and create a plan focused more on sustainability and growth. 

Beginners Guide to Restaurant Management Systems and Why They Matter

Most restaurants today understand the potential of restaurant management systems (RMS) and what they can achieve with them. For those who aren’t fully sold on the idea, RMS is designed to keep your restaurant functioning with effective management by tracking employees, inventory, and sales. Most restaurant management systems include integrated software and hardware components, like a cash register, receipt printer, and scanner depending on the nature of the restaurant. 

With an RMS, you can holistically review the performance of your restaurant and make smart decisions. Evaluate your restaurant needs at a glance, and simplify how you operate your business. More importantly, you can integrate RMS with other applications and customize the system to better fit your needs. It serves as an effective tool to keep your inventory, point of sales, and staff in check, and accommodate them where need be.

Wait, RMS and POS systems aren’t the same?

A restaurant management system can be classified as a point of sale software; however, it offers more features than just tracking sales. Typically, it offers features that are unique to the food service industry, such as availability of staff according to their shift schedule, split billing, ingredient levels, kitchen displays, and more. Having an RMS can be a game-changer for restaurants to scale up their business and provide better services, along with availing more benefits.

So, How Can Having An Rms Benefit You?

An RMS offers many benefits to restaurant management and helps them run the restaurant more effectively. But on top of all that, it ensures customer satisfaction as sales and reviews of particular products can be independently viewed. With an RMS, restaurants can perform the following tasks with ease:

  • Track the number of orders and sales per day/week/months.
  •  Extract real-time, accurate financial statements of the restaurant.
  • Create exceptional staff schedules, measure time on site.
  • Access data remotely and have a virtual backup via the cloud.
  • Offer customer loyalty rewards with an in-build customer relationship management tool.

What Can an RMS Do for Your Business?

The restaurant management systems can perform various tasks for your business. However, while the exact tasks and features offered by the system depends on your selection, there are a handful of offerings most RMS offer:

  1. Simple Scheduling

Keep your staff in check and give them the option to pick out their schedule. With an RMS, you can get rid of the hassle of micromanaging your employee and let the system pick it out for you.  This will help you meet compliance standards, prevent double shifts, and ensure staff availability.

  1. Make Accountability Easy and Save Time

Most restaurant managers often complain about how being on the same page with their staff is often difficult. With quarrels and disagreements about shift schedules and orders, an RMS system can eliminate the lack of connectivity. Most RMS automatically snap photos and upload them to the software which enforces accountability of order. RMS searches are easy and effective for managers and staff members alike.

  1. Effective Budgeting by Reducing Costs

It is common knowledge that the foodservice industry operates on thing profits margin, and with an RMS the profit margin can be maximized. You can cut down on unnecessary food costs and manage your inventory more effectively. Reduce food waste and food costs as you manage the expiration, availability, and perishable foods in your inventory.

  1. Supply Management Made Easy

RMS can be automatically configured to place orders for when you are running low on inventory. Based on previous data, you can also check what amount of inventory you should maintain per day/week. The accuracy will enable you to automate the process, and manage your supply chain more effectively. The RMS streamlines the process and makes it cost-effective. 

What Do You Need to Consider Before Getting an RMS?

As evident, restaurant management systems offer many benefits to the restaurant and help in reducing bottlenecks. But before you decide to buy any RMS, reflect on your day-to-day processes and must fulfill your needs. Having an idea of your requirements will help you narrow down to picking an RMS that best fits your need, here’s what you should look for:

Type of RMS

There are various types of restaurant management systems available, and your selection would depend on which OS you’d be running your business. You can opt for All-in-one restaurant management solutions, Point-of-sale software, Online ordering software, and more.

Scalability

Additionally, you might have plans to expand your business and open new franchises. It is better to buy a restaurant management system that can grow alongside your business and can handle additional terminals, and devices. Look for an RMS with multibranch add-on features which can handle large staff.

Integration

Before deciding on an RMS, you would most likely have one software apps that you frequently use. In such cases, look for the ability to integrate the two to combine their features for better reporting. Most RMS can easily integrate with other parties and reduce time wastage and data replication. 

7 Powerful Tips For A Profitable Restaurant Business

The restaurant business is very competitive, if you can’t get customer’s attention, chances are your business can go out of business. Most businesses are closed abruptly and do not survive because they fail to involve people.

Many entrepreneurs quickly close their hospitality business or are not fully satisfied with its performance. The majority of them fail because they ignore certain basic principles of restaurant management and end up losing clients to the competition. 

Most restaurant owners make the mistake of believing that serving high-quality cuisine is enough to operate a profitable business. The most important need is that the products or services be of outstanding quality. In addition to providing high-quality food, you must establish the restaurant as a trustworthy brand.

When beginning a restaurant business, these are the most crucial things to think about.

1. Have A “Cushion” Of Money

For new restaurant owners, a sudden drop in sales is painful, and many of them close the curtains. Most restaurants do well in the beginning but run into financial difficulties during the off-season when visitors depart. Planning your capital expenditures for the next several months is a wise way to deal with such a challenging financial scenario. You’ll probably require money to buy restaurant reservation software and other necessary features to make your business more user-friendly.

2. Location Of The Restaurant

The location of your restaurant is also important in determining the success of the business. Visit many locations and conduct research to determine which location is most important for the business. It is important that it be an area with “traffic” of people if it is in a city and if you want to locate it on the outskirts, it is important to have a good parking lot so that diners can park their vehicles. Having a good view of the restaurant would be a plus situation.

3. Choose The Restaurant Concept

Choose the type of restaurant carefully as well. Do you wish to cater to a luxury guest or local clientele? Or are you looking for customers in the middle class? To decide whether or not to begin your restaurant idea, learn to know your target customers and then plan accordingly. It is important to know the type of cuisine that you are going to offer to the diners: Spanish, Italian, Greek, Asian, Arabic, fusion, traditional, avant-garde, etc. Be clear in your decision.

4. Menu Card

When guests come to your restaurant, the menu card is the very first thing customers see. Customers may see the pricing and dishes on the menu.  After carefully studying the menu, they may select food that fits their budget. A properly designed menu card, on the other hand, may say a lot about your restaurant. Sometimes very long menus are not good and in the opposite case it can give an image of “little thing”, but each business must evaluate what type of cuisine it offers and the dishes that should appear in it.

5. Build A Dedicated Website

Today you need to be online. Remember that people will reserve tables for dinner at your restaurant. If your restaurant’s products and services are accessible over the internet, they can easily do so. Therefore, you must have a website that has a good image with photos of the dishes you prepare and with the option of booking online. Since Covid19 has appeared in the world, it is important to have your letter on the web, so that your clients can consult it without problems.

6. Hire A Good Cook

To ensure optimum client pleasure, select a chef with a lot of expertise cooking the food. Chefs are celebrities in their own right. People flock to a certain restaurant because it employs a chef with a reputation for creating unusual meals. As a consequence, think about hiring some top-notch chefs who can cater to your client’s preferences.

7. Use Social Networks

On social platforms, you can promote all your dishes to attract people. Also, if you have a daily menu of the day, you can post it on social networks for everyone to see. The social networks that are best for hospitality businesses are Instagram and Facebook, for visual reasons. Another option could also be Pinterest. From the delivery of brochures at street level to online advertising, it can be a good way to reach your target audiences.

Bottom Line

To operate a successful business, all you have to do is avoid repeating the same mistakes as others. Many failed businesses, for example, started a restaurant without conducting adequate market and consumer research. If you follow the tips mentioned, you will certainly take your restaurant business to new heights.

Guide to Become an Accomplished Restaurateur: Craft a Great Dining Experience

With the current situation of the world, people have been deprived of human connection and relaxed experiences, one of which was dining out. Dining out is more than eating; it is a means of bonding with your family, catching up with your friends, and treating yourself. So it is important to serve “experience” to your customers. And the “experience” will include food, decor, music, standards of cleanliness, and overall ambiance of the place.

As a restaurateur, your job is to enact the promise of Restaurant 101, which according to restaurant gurus, are bare-minimum hospitality applications. These applications set the ball rolling for diners to have a pleasant meal and time at eateries. It will also allow you and your restaurant to differentiate from others; at the same time, building a unique dining experience.

Become thick-skinned, learn to love the hustle, and keep reading to crack the code of creativity and uniqueness and inspire yourself to create an exceptional dining concept.

1. Give Your Guests A Warm Welcome 

What if you walked into a restaurant and there was no one to welcome you and to get your table started? You’ll start off on the wrong foot! 

First and foremost a warm greeting with a genuine smile from the host sets the entire mood of the experience. Diners want sincerity and positivity from the host. Withering looks and unenthusiastic nature gives a bad impression of the eatery.

2. Connection with Diners

Turn your attention to the WOW customer service that will give your eatery uniqueness. Make sure you or your servers are consistently servicing by refilling the drinks and introducing themselves. This is to make the dining experience memorable. There needs to be a connection, so instead of just introducing like “hi, I am your name, and I will be your server today”, focus on connecting with diners by bonding conversation like perhaps asking about their bag brand, etc. After that connection, introduce yourself. Giving your customers the space and letting them eat in peace instead of having them shoo away the bussers after every few minutes also contributes toward a positive experience.

3. Hire Attentive Staff

Having a well-informed staff that knows menu details gives the impression to the diners that they are in for something good. Also, good staff is the one that fixes problems quickly instead of giving a long explanation in case any issue arises which helps in establishing good relationships between diners and the eatery. 

4. Attention To Detail

Making sure that the tables are sparkling clean, keeping the music at an appropriate volume and quick service are some of the defining factors of the dining experience of your customers.

Serving some pre-dinner nibbles such as artisan bread with olive oil, fries, dips, or nachos creates a dining room zen for the diners. Because these nibbles are not just food, they are ice-breakers, conversation- pieces, and sets the whole mood of the dining.

5. Decor That Delights

The restaurant decor speaks for your brand. Crafting a unique eatery requires making good choices that match the character of your eatery. The ambiance that will be created from all these selections will act as mise en scène to your eatery’s experience. 

First comes a unique restaurant front door that draws your clientele towards your eatery. For a unique front, going for neon signs or murals is a good idea. On the other hand, all-glass doors and windows give a sneak peek of your interior. Choosing color according to your restaurant style is also important. A fast-food space will look more tempting in fierce red rather than earthy tones while a fine dining place will benefit from deep shades and earthy colors.

6. Playing The Menu Card

Designing stunning menus to focus on the design of your logo also plays a part in crafting a good experience. Seating arrangements also play a huge part in the ambiance you are trying to create. Like, whether you want to create a cozy environment with tables close together or want to go with sophisticated seating for private or if it is going to be communal and bustling with energy. 

Whether you want a place that will host parties or if there is going to be outdoor seating.

Do not forget the lights! Because it sets the mood in a way no other factor can. Romantic atmosphere? Consider adding candles. Small cozy restaurant? Low light would be best for a relaxed and intimate environment. Like this, experiment with lights and choose the one that fits your style best.

7. Restrooms Are The Best Rooms

Having a neat and good-smelling restroom is a very important and big fat YES. And make sure those restrooms are fully equipped with rolls and hand-wash and also have proper running water because having tidy restrooms at a fine establishment feels, according to Monte Carlo; the restaurant gurus, So Fresh And So Clean Clean 

With so many already present restaurants and new ones popping up, the competition becomes tougher and tougher. The key to making your restaurant stand out and get the diners excited comes back to one factor and that is- ideas that will capture diner’s attention and make them come again and again. And when you master the art of anticipating a diner’s needs and meeting them beforehand, this allows diners to remember your restaurant because they had the best and memorable time dining in your eatery.

How To Avoid Unexpected Expenses In Your Restaurant Amidst Covid

Many restaurant owners are under the impression that more food wastage means that business is going well because it means more customers have come by, which is not necessarily true. It’s not a natural phenomenon that food should be fasted just because it’s a restaurant. It’s very common knowledge that reducing food wastage will give a great reduction in expenses. Here is how you can save some extra bucks during these trying times:

Tracking Expenditure  

Just like other commodities, there are noticeable reductions and increases in food commodities as well. Different vegetables or fruits undergo price fluctuations. What we suggest in these cases is that inventory should be stalked up on when the price for these commodities is at an optimum level, which is the ‘best price’. They can feature dishes of those products in those months more because they are already bought on bulk and can be sold likewise. This will help increase seasonal sales and also save money. So, you can hit two targets with one strategy.

Waste Reduction

The second step to saving costs is managing waste reduction. A restaurant needs to have a proper portioning standard in order to avoid food being wasted and keep the customers satisfied at the same time. To make this effective, they can conduct a market research or a focus group. This will help them make sure a portion size for their dishes that guarantees customer satisfaction and also helps save wasted food. Products need to be rotated accordingly simultaneously so they do not get rotten and wasted. Another example is to keep clean oil, it’s better to keep their oil clean rather than waiting for it to be wasted and keeping it dirty. If the management is pro-active and takes charge to ensure cleaner oil, the kitchen, staff and the product will be much better off. Putting off a certain task always leads to more damage than benefit.

Here’s How You Can Build Your Restaurant’s Online Presence

No doubt a restaurant’s reputation is built by the quality of its food, but a creative marketing strategy comes close to recreating an exceptional dining experience and promoting the business. We’re well aware that people nowadays look for a restaurant’s reviews, recommendations, and other specifics online before they decide to visit it, which makes having an online presence, and an amazing one at that, a must-have for your restaurant. Traditional marketing is no longer enough alone and in order to promote a business, having a powerful presence online is extremely important for a restaurant’s success. There are many ways to do that, by building an effective website, inviting food bloggers to your restaurant, online advertisements, etc. 

Here are a few elaborated ways you can get your restaurant some online and social media recognition: 

1. Build an Effective Website

A website is one of the most important features of promoting a business online. Whether or not you want to set up online orders is up to you, but creating a website so people can visit it and see what your restaurant has to offer is a really effective marketing strategy. Here are a few features that you should include in your website:

  • Introductory Page: The intro page can talk about what are the values that your restaurant is built on, your business story, and how important your customers are to you. 
  • Menu: Adding your menu and consistently updating is really important for your website. People can conveniently check and compare the menu prices and decide if they want to visit your restaurant. 
  • Feedback Forum: A feedback forum that links to a review page is an important part of the marketing strategy because people base their decision to visit a restaurant majorly on its reviews. 

There are many website builders that can help you conveniently design a website for your restaurant. 

2. Social Media Platforms

Social media plays a huge role in marketing and advertising. Multiple platforms like Facebook, Instagram, etc allow you to advertise your business at a price per ad. While marketing on social media, you have to keep in mind what your targeted audience is. If it’s a fine dining restaurant the target audience will mostly be adults, if it’s a fast-food restaurant, the target audience will range from teens to adults, and so on. Narrowing down the audience helps in reaching relevant people and effective marketing. 

3. Flood Bloggers

Many restaurants are now inviting food bloggers to their restaurants and asking them to promote their restaurants on their blogs in exchange for discounts or money. Bloggers can influence their audience greatly and promoting your business with food bloggers will attract all the lovers of fine dining to your restaurant. Another popular marketing strategy is inviting photographers to your restaurant and letting them create cinemagraphs and take photos for their portfolio in exchange for promotion. Reaching a local audience is important and can be achieved easily through local bloggers and photographers. 

4. List in Restaurant Review Sites

Restaurant review sites are highly preferred by people when deciding which place to eat and listing yourself in local directories and review sites will help you build an effective brand. Positive reviews will not only motivate you to work harder and improve the customer experience but also attract a lot of customers. 

The internet is a powerful place and can help greatly in promoting your restaurant business online. From reviews to ads to promotional blogs, there are many marketing strategies you can adopt to promote your restaurant. Don’t hesitate to use different promotional channels to advertise your business and create a successful online presence!

5 Tips To Attract More Customers In Your Restaurant Using Your Interior

The restaurant industry is one of the evergreen industries of the world. It is over crowded but the demand is never too less. As the success of a restaurant business is entirely dependent upon the customer, it is of vital importance that we keep them in mind while putting the overall restaurant together. It should be welcoming and also have great food. It should have a relaxing ambiance and have great customer service etc.

In order to stand out in the industry, you have to carefully plan it from buying the place to decorating to selecting the menu and serving it. To help you get better decor, here are some things you should consider before deciding your restaurant’s ambiance :

1. Choose The Right Colors

It is undoubted that colors shape our subconscious on a daily basis in different places. It makes us feel things, whether good or bad. Color perception is connected to our emotional brain, the right colors for your restaurants will influence your customer. Gone are the days of black and white restaurants, people are moving towards contemporary and modern designs and more colors as well. Crain’s 40-under-40 award winner, rob wiesenthal, knows how important choosing the right colors for your brand are. For contemporary restaurants, sharp contrasts are used but for modern designs simple but bold colors are used to add character to the overall place. E.g. using bold red and white with a hint of black or using white and black and adding blue chairs to give it a more minimalistic cute french cafe feel.

2. Restaurant Lighting

Get as much natural light into your restaurant as possible. This not only enhances the aesthetics with the windows placed at the right sides but also creates a mood of liveliness in the restaurant. Other than this decorative chandeliers, pendants, scones and floor lighting according to the theme of the restaurant will uplift the whole ambiance. Gold and electric lights give a warm feeling whereas the positioning of the should be such that it covers the less lighted areas. Make sure you decorate the restaurant according to your target market such as for young people more lights and funk and slow mood but for older people in more expensive places you can go all luxury and comfort. 

3. Comfortable Furniture And Right Accessories

While decorating your restaurant, make sure to have comfortable seating. This is one of the most defining factors why someone would want to come and sit there for hours at the end with their friends. The furniture should match the interior of the restaurant but also it should be highly comfortable to sit on. Other than the furniture from the painting on the walls to the napkins that you provide, everything adds up to the interior for your restaurant. Interior should be carefully planned and placed to help the customer connect with your brand on a psychological level. Using comfort cushions, dim lightning, and the smell of coffee in cafes all of these little things contribute to the overall feel and vibe of the restaurants. 

4. Walls And Ceilings

The ceilings and the walls of your restaurant should have the same look as and feel as the theme of the restaurant. If it’s retro, it should reflect retro, if it’s luxury it should reflect luxury. When people enter a restaurant, the first thing they notice is your ceiling rather than the decor. Having a strong architectural ceiling makes the customers want to come and ask what this place is all about. Different kinds of patterns with contrasting colors matching your theme can be added to your restaurant ceiling. E.g for a luxury look at white or pink-white ceiling while for a cowboyish look, have a wooden farmhouse ceiling with ropes and other things hanging off the ceilings.

5. Part Time Place For Events

Restaurants that are not just restaurants but outlets for different events such as art gallery’s or advertisement for other smaller places nearby or causal poetry events are more successful. Away from technology or even with technology, art and books, you can create an imaginary world for your consumers. You can also collaborate with local community spaces to host their events at your restaurant and feature local artists there. 

A well established interior contributes to the success and future profits of a fine dine place. Start with market research and go with the trends but remember to keep your personal touch in the restaurant. Try to find things that people can and will connect with emotionally, typically something from our childhood, be it sitcoms or be it games. Let us know about some of your favourite restaurant decors in the comments below

5 Tips To Build A Successful Restaurant Business

The restaurant Management Business is a lucrative industry. Once you attract customers with your elegant themed venue, enticing promotions, signature drinks, star chef, and delicious menu, there is no going back and your business tends to succeed. But all this needs thoughtful planning, subtle marketing strategies, an amicable team, and great food. Let’s have a look at these 5 tips that can help you build and keep a successful restaurant business.

Introduce A Unique Concept 

No one wants to own a failed business but the restaurant management has seen serious dig in the last few years. Amid critical competition, inflation, labor cost, and heavy rental and operational costs, around 50% of the new restaurant have been closed off in the first year of launching. So what your place needs to escape the shutdown. The answer is a great venue, a super chef, and a thoughtful concept and the alignment of all three with each other. A unique concept will attract people to come by and if the food and services are up to the mark, you will have them for good.

Install An Efficient System To Keep Your Finances and Operations On Point 

Point of Sale or POS system is a computerized system that allows restaurant owners to evaluate sales, inventory, cash flow, staff scheduling, invoicing, and bookkeeping. It covers the backend efficiently, reduces paperwork and human errors. Plus it’s a great tool to engage customers and increase sales. People love the comfort and if that comfort comes in a way that they can book the corner seats of their favorite restaurant through online reservations or order food from a mobile delivery app. This would surely give a boost to the restaurant sales. Also, ensure that your technology-driven eatery offers free wi-fi to its customers. 

Train Your Staff To Share Your Vision 

Your staff from your super chef to the cleaner are the ones who represent your vision and theme to everyone who comes into your restaurant. Your food is great, the concept is amazing, settings are delightful and music is entertaining, but if your staff is discourteous, all goes down the drain. To avoid the mess, build a strong connection with your team and value them for the role they play in serving your mission. Invest in them with mandatory training which will help them to meet the guest’s expectations and your business vision. 

Engage Loyal Customers For Good 

Attracting new customers is one thing but appealing old customers back into the premises is the true achievement. When you get a loyal customer back that means your service, food, and atmosphere is liked by them to the extent they want to continue experiencing it. These are the ones who spread the word to their families and friends and bring you more diners. Invest in them by introducing promotional drinks, special offs, or free desserts. The key in restaurant business management is consistency. Consistent good food, good service, and consistent customers are what make your business a success.

Research Your Market 

Marketing analysis is crucial to understand the depth of competition your business is in from the surrounding eateries. If your nearby restaurants are offering online ordering, payments, and delivery systems, your restaurant needs to be technologically adapted too. If those restaurants are underpriced with the same cuisines your eatery is offering, you need to re-evaluate your pricing list. Or if your concept is something that is never seen before and you are optimistic that people will definitely attract towards it, take the risk and market the idea for a hopeful upshot.

Anything and everything will cost you thousands of bucks while starting up your dream restaurant business. From the venue to the furniture, the staff, and the inventory, the branding, and the marketing costs, everything will cost you until it starts making profits. Ensure not to squander much in the budding stages of the business, keep something for the difficult times.

5 Restaurant Management Tips to stand out in the industry

Running a restaurant business involves dealing with alot of fire fighting or rather unexpected situations to planning and organizing inventory, community mobilization and staff conflict mediation etc. This industry demands a powerful blend of psychological and artistic skills to reach success. 

Fortunately, there are ways to plan and manage such that it will put you on the restaurant business map sooner than most. Here we have some restaurant management tips and tricks that may assist you to have a feeling of confidence grappling consequent steps of your career in this fast-paced business.

1. Set up & Organize

Managers who look for efficiency and effectiveness in work need to plan and organize. For restaurant owners this means brainstorming any possible situations that might arise. A standardized training for possible situations when the person is recruited is one way to prepare your staff for any unforeseen challenges. For larger restaurant chains, rules and standard documented protocols for dealing with angry customers to medical emergencies should be regularly reported so things don’t fall apart. 

2. Use of Social Media

Advertising is the lifeblood of any consumer based business. With the digital developments over the past decade, social media proves to be a cost effective solution to traditional expensive marketing. Depending upon the type of business, the social media platform varies. For restaurant businesses, facebook and even more so instagram is the best choice. While facebook allows the sharing of location, operational hours. Instagram is a minimal approach which demands aesthetically pleasing images to attract customers

3. Problem Solver

One of the most vital skills as a manager is being a problem solver. Problems are a regular part of any business especially a restaurant business as it highly depends on the feedback of its customers. The journey of becoming a great restaurant is knowing how to tackle issues as they arise. Whether it’s an unhappy customer, or a staff tussle, a good manager always finds a win-win solution. We recommend going with the easiest solution for the time being and analyze the situation with your team later to avoid future mishaps. 

4. Be consistent

One of the greatest things you could accomplish as a manager is consistency. It is in the inherent nature of the restaurant business that no two days are the same. As a manager being consistent in your approach to dealing with things will give your employees the satisfaction of being able to rely on you. The way you communicate, maintain rules and expectations will help the restaurant staff manage everything more efficiently during rush hours. Remember, your employees need to be able to trust you in order to perform their best.

5. Prioritize employees retention

According to Toast’s 3rd annual report, 46% of managers say that one of the major challenges they face include retaining staff members after the initial training. The number one culprit of low staff retention rate is employees feeling that their needs are unmet. They won’t stay if they don’t enjoy their jobs. One method is to hold weekly or monthly meetings with your staff to understand their needs and wants and how the business can make them feel more comfortable. This results in ownership by employees.

Bottomline:

Restaurant industry is one of the most demanding ones out there. It takes your and your employee’s heart & soul to run it smoothly on a day to day basis. We hope the tips above will help you run your restaurant with more peace of mind.

Contact Us Today

Our representatives are always available at your service and you can contact us via email at cassidy@ioriorestaurant.com. We aim to reply to your queries as soon as possible.

Address: 14 Roaring Br, Underhill, VT, 05489 

Contact: (802) 899-2067